Brand Stewards: Creating an Omnichannel Experience for HCPs and Patients

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Creating a platform to support patients and HCPs is more important than ever for brand managers. With many reps still restricted from making office visits, brand managers need to create alternative journeys to promote the company as well as individual brands.

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Moderator: Taren Grom

 

Panelists

• Dave Ormesher, Founder, closerlook, Red Jacket, 2013, 2011, 2010 PharmaVOICE 100

• Ryan Billings, Head, US Oncology Digital Marketing & Customer Experience, GSK, 2020 PharmaVOICE 100

• Mario Nacinovich, VP, Marketing, Eyevance Pharmaceuticals, 2011, 2005 PharmaVOICE 100

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 RECORDING